--- title: Automate AI/ML to Optimize the Customer Experience - Video description: Watch the power of Automation Anywhere's Process Discovery in streamlining workflows and achieving cost efficiency through AI and ML integration. image: https://www.c2cglobal.com/hubfs/Article%20Images/Using%20Automation%2c%20AI%2c%20and%20ML%20to%20Optimize%20the%20Customer%20Experience%20and%20Reduce%20Costs%20%28full%20recording%29.jpg --- [![c2c logo blue](https://www.c2cglobal.com/hubfs/c2c-logo-blue.svg "c2c logo blue")](https://www.c2cglobal.com/) [AI and Machine Learning](https://www.c2cglobal.com/articles/tag/ai-and-machine-learning), [Session Recording](https://www.c2cglobal.com/articles/tag/session-recording) # Using Automation, AI, and ML to Optimize the Customer Experience and Reduce Costs (full recording) By [C2C Team](https://www.c2cglobal.com/articles/author/c2c-team) | March 15, 2023 Is application or platform modernization on your roadmap for 2023? Any company can understand its business processes, optimize workflows, and realize benefits using the right process discovery solution. Understanding how to optimize processes like automation, reengineering, and outsourcing requires a deep understanding of how people perform their daily work, what applications they use, and how they interact with those applications. In this virtual event, learn how your company can establish a baseline for its process estates and provide data required to make process optimization decisions. Listen as speakers from Automation Anywhere explore how: - Automation Anywhere's process discovery tools use AI, ML, and other services from the Google Cloud technology stack - Companies can optimize their customer experience and reduce costs - Automation Anywhere's Process Discovery and Success Platform solution works (including a live demo) Visit our previous content about [AI and Machine Learning](https://community.c2cglobal.com/product-updates?filters%5BproductArea%5D%5B0%5D=AI%20and%20Machine%20Learning) and join the [C2C Community](https://community.c2cglobal.com/groups/automation-anywhere-136) to continue this conversation. Learn more about Automation Anywhere [here](https://www.automationanywhere.com/solutions/google-cloud-platform).   Watch the full recording below:     --- ## Recent Articles [Data Analytics](https://www.c2cglobal.com/articles/tag/data-analytics) ## [Generative AI: Are You Behind?!](https://www.c2cglobal.com/articles/generative-ai-are-you-behind) Review the latest insights from the AI Readiness Report. By Bruno Aziza [Industry Solutions](https://www.c2cglobal.com/articles/tag/industry-solutions) ## [Make "Gen AI Work": Landscape, SLMs vs. LLMs, Cost & More...](https://www.c2cglobal.com/articles/make-gen-ai-work-landscape-slms-vs.-llms-cost-more) Discover the 5 metrics you need to know in order to be an exceptional CEO and Operator. By Bruno Aziza [Google Cloud Strategy](https://www.c2cglobal.com/articles/tag/google-cloud-strategy) ## [AI Cheat Sheet](https://www.c2cglobal.com/articles/ai-cheat-sheet) AI is no more and no less the drive to create robots with human minds so they can do everything we do and more. Use this cheat sheet to help decode the space. By Leah Zitter ## Subscribe to our newsletter Get the latest from C2C, direct to your inbox. [Subscribe](https://share.hsforms.com/1znKGo6ySS9uaRyvLQQzxRw4qbyr) ![c2c-logo-white-tagline](https://www.c2cglobal.com/hubfs/c2c-logo-white-tagline.svg "c2c-logo-white-tagline") C2C is the only peer-to-peer community built to support, connect, and educate Google Cloud customers across regions and industries so they can better harness the power of the cloud—and each other—to solve their biggest challenges and drive innovation. ©2024  C2C Global. All rights reserved. [Privacy Policy](https://www.c2cglobal.com/privacy) 20 N Wacker Drive • Suite 1810 • Chicago, IL • 60606 **Join over 60K members on C2C.** Let's connect! - [mailto:hello@c2cglobal.com](mailto:hello@c2cglobal.com) - - - [![X](https://www.c2cglobal.com/hubfs/twitter-x-icon-white.svg)](https://twitter.com/MeetC2C) ![](https://px.ads.linkedin.com/collect/?pid=2634489&fmt=gif)